m-cast - Digital Signage
Create private media networks

The m-cast POS media system leads the world in delivering targeted, high-impact advertising that truly communicates with customers. With m-cast retailers can stimulate value-adding impulse purchasing decisions. Impulse buying makes up for 70% of total retail sales.

With m-cast you can create television style digital television networks in

• Malls
• Supermarkets
• Casinos
• Gas stations
• Convenience stores
• Entertainment centers
• High street retail stores
• ATM machines
• Dual-screen point-of-sale terminals.

m-cast is one of the most advanced media scheduling and display software systems in the world.

The m-cast system has substantial benefits over other products because it designed to measure the marketing benefits for digital media in the retail environment.

The m-cast system is:

• Targeted – by location, time, day or demographic
• Accountable – uses correlations between media schedules and measures of behavior change (i.e. transaction data)
• Scalable – the m-cast system is designed to manage media over large on-screen estates
• Flexible – uses all major media types in cached, download & streaming formats
• Revenue Generating – taps into new revenue streams for retailers m-cast benefits your customers.

m-cast flexibility and scalability enables different media schedules to be played on each and every screen in the network. Alternatively, screens can be clustered to share content, creating a strong brand impression.

Throughout the world, m-cast is helping innovative retailers to:

• Capture new sales opportunities
• Increase the frequency & value of impulse sales
• Use promotional messages to move time sensitive stock and bin ends

Customized advertising media templates allows instantaneous editing of on-screen content, capturing impulse sales opportunities and assisting the sale of time sensitive stock.

A wide range of media can be used on the m-cast system including broadcast quality video, animation, television commercials, point-of-sale promotions, television news, weather, sport, in-venue infotainment,
web-content and product photographs and user friendly media types like Microsoft®t Powerpoint® and Macromedia® Flash®.